Travel Retail Sales Manager, Asia

Campari Group today is a major player in the global branded spirits industry, with a portfolio of over 50 premium and super premium brands, marketed and distributed in over 190 markets around the world, with leading positions in Europe and the Americas.

Headquartered in Milan, Italy, Campari Group owns 25 plants worldwide and has its own distribution network in 26 countries, and employs approximately 4,700 people.

Shares of the parent company Davide Campari - Milano N.V. are listed on the Italian Stock Exchange since 2001. Campari Group is today the sixth-largest player worldwide in the premium spirits industry.

Role Purpose

Drive sustainable sales growth and market share expansion for Campari Group within the Asia Global Travel Retail (GTR) channel. Build strong partnerships with key retailers, airports, and distributors, ensuring brand visibility, profitability, and alignment with Campari’s global strategy.

Key Responsibilities

Commercial Management

• Develop and execute regional sales strategies to achieve revenue, volume, and profitability targets.
• Manage customer relationships with duty-free operators, airport authorities, and distributors across Asia.
• Negotiate contracts, trade terms, and promotional agreements to maximize ROI.
• Monitor sales performance, market trends, and competitor activity to identify growth opportunities.

Business Development

• Expand Campari’s footprint in strategic hubs (e.g., Incheon, Singapore, Hong Kong, Tokyo).
• Identify and secure new concession opportunities in airports and travel retail channels.
• Collaborate with global and local teams to launch new products tailored for GTR.

Brand & Trade Marketing

• Ensure premium brand visibility and execution of merchandising standards in travel retail environments.
• Partner with marketing teams to deliver impactful activations, promotions, and consumer engagement campaigns.
• Track effectiveness of trade marketing initiatives and optimize future investments.

Financial & Operational Control

• Manage budgets, forecasts, and P&L accountability for the region.
• Ensure compliance with Campari’s commercial policies and financial controls.
• Optimize supply chain and logistics coordination with regional partners.

Leadership & Collaboration

• Act as the key liaison between global HQ, regional teams, and local partners.
• Provide market insights and recommendations to senior leadership.
• Support cross-functional collaboration with marketing, finance, and operations.

Qualifications & Experience

• Bachelor’s degree in Business, Marketing, or related field; MBA preferred.
• 8+ years of commercial experience in FMCG, luxury, or spirits industry, with at least 5 years in travel retail.
• Proven track record in sales growth, contract negotiation, and customer relationship management.
• Strong understanding of the Asia GTR landscape and airport concession dynamics.
• Excellent communication, negotiation, and stakeholder management skills.
• Fluency in English; additional Asian languages a plus.

Key Competencies

• Strategic thinking and commercial acumen
• Strong negotiation and influencing skills
• Entrepreneurial mindset with ability to spot opportunities
• Cross-cultural adaptability and collaboration
• Results-driven with high accountability

Our commitment to Diversity & Inclusion:

At Campari Group we believe in building more value together, thus we see diversity in all forms as a source of enrichment. Our employment policies and practices ensure that we are committed to providing equal employment opportunities in all aspects of employment without regard to any individual’s race, religion, creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, sexual orientation, gender identity or characteristics or expression, political affiliation or activity, age, veteran status, citizenship, or any other characteristic protected by law.

Campari Group believes that fair compensation and equal opportunities are crucial for employees’ well-being, empowerment, and engagement.  Our efforts to ensure fair pay have earned us the Fair Pay Certification by Fair Pay Workplace, an independent organization dedicated to dismantling pay disparities based on gender, race and their intersection.

Note to applicants:

Your application will be assessed based on your abilities, expertise, general knowledge and experience, not because of any confidential, proprietary or trade secret information you may possess. You must not disclose to Campari Group any such information. In the event that you are asked a question that cannot be answered without disclosure of any confidential, proprietary or trade secret information (including from a current or prior employer or their vendors or customers), you must decline to answer the question.

Notice to third party agencies:

Please refrain from cold-calling or emailing our executive leadership team or the HR community directly. The Talent Acquisition department manages centralized recruiting operations globally, including the selection and management of external suppliers. Currently, our preferred supplier list is at full capacity. To ensure we have your information on file for future consideration, we kindly request that you complete the online form provided here.