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Sales Consultant

Date:  Sep 26, 2025
Location: 

Port Elizabeth, Eastern Cape, ZA

Additional Location: 
Function:  Sales
Seniority Level:  Entry level
Employment type: 
Workplace Type:  Remote
Company:  Campari South Africa (Pty

Campari Group today is a major player in the global branded spirits industry, with a portfolio of over 50 premium and super premium brands, marketed and distributed in over 190 markets around the world, with leading positions in Europe and the Americas.

 

Headquartered in Milan, Italy, Campari Group owns 22 plants worldwide and has its own distribution network in 22 countries, and employs approximately 4,000 people.

 

Shares of the parent company Davide Campari - Milano N.V. are listed on the Italian Stock Exchange since 2001. Campari Group is today the sixth-largest player worldwide in the premium spirits industry.

 

 

Company: Campari South Africa

 

Job Title: Off-Trade Sales Consultant

 

Job Location: Port Elizabeth, South Africa

 

Reports to: National Sales Manager Off Trade

 

Organizational Layer: Local


 

Campari Group

 

Campari Group is a major player in the global spirits industry, with a portfolio of over 50 premium and super premium brands, spreading across Global, Regional and Local priorities. Global Priorities - the Group’s key focus, include Aperol, Appleton Estate, Campari, SKYY, Wild Turkey and Grand Marnier.

 

The Group was founded in 1860 and today is the sixth-largest player worldwide in the premium spirits industry. It has a global distribution reach, trading in over 190 nations around the world with leading positions in Europe and the Americas. The Group’s growth strategy aims to combine organic growth through strong brand building and external growth via selective acquisitions of brands and businesses.

 

Headquartered in Milan, Italy, the Group employs approximately 4,000 people. The shares of the parent company Davide Campari-Milano S.p.A. (Reuters CPRI.MI - Bloomberg CPR IM) have been listed on the Italian Stock Exchange since 2001.

 

Campari South Africa

 

Campari Group, one of the top international players in the Premium Spirits Category, is substantially invested in Africa, as we see great opportunities for our brand portfolio.

 

The South African chapter of the business is the 20th IMC (in-market company), a fully owned operation to further develop our already solid market presence, founded on the Premium Vodka Market Leader, SKYY, and on the expanded portfolio of Bisquit & Dubouché, Aperol; Bulldog; Espolon Tequila (our five priority Brands).  Other Brands within our portfolio include Cinzano Vermouths, Cinzano Prosecco, Wild Turkey Bourbon, Grand Marnier, Frangelico, Glen Grant Whiskey, Campari, Appleton Rum and Bickens London Dry Gins.

Campari South Africa is headquartered in Cape Town.

 

We are a diverse and dynamic team of over 70 Camparista’s (including our outsourced sales team) operating in all key regions through-out South Africa.

 

 

General Description of the Role

 

The Off Trade Sales Consultant is responsible for planning & executing the brand objectives in the retail/off trade outlets.

 

Key Responsibilities

 

  1. OPERATION EXCELLENCE
    • Greet and acknowledge customers (e.g. store managers) and consumers (e.g. shoppers)
    • Count and determine stock to be merchandised as per SOP
    • Draw stock requirements (e.g. fill the space immediately after entering a store) according to SOP
    • Merchandise in accordance with SOP and check vintage, product quality on the shelf, stock rotation and price tag
    • Keep shelf and back-up area (e.g. store room) clean, tidy and uncluttered in accordance with housekeeping SOP
    • Execute merchandising activities as per cycle brief.
    • Deliver customer satisfaction by managing customer communication
    • Communicate and upkeep knowledge of product and promotions according to the cycle brief
    • Effectively record merchandising activities as per standard
    • Execute calls as per call cycle
    • Advise Team Leader on identified opportunities in the store
    • Advise Team Leader on out of stocks as per SOP

 

  1. DATA MANAGEMENT AND ANALYSIS
  • Record relevant metrics and competitor activities as per standard

 

  1. EFFECTIVE HUMAN CAPITAL MANAGEMENT AND DEVELOPMENT
    • Follow through to ensure that personal quality and productivity standards are consistently and accurately maintained
    • Plan and prioritize, demonstrate abilities to manage competing demands
    • Demonstrate abilities to anticipate and manage change
    • Demonstrate flexibility in balancing achievement of own objectives with abilities to understand and respond to organizational needs
    • Make yourself aware of the dress code and adhere to it (smart casual) as per SOP

 

  1. EFFECTIVE ADMINISTRATION
    • Submit required documents to respective department on time including Proof of Delivery (POD), new account opening and trading term agreement as per the SOP
    • Manage and care for company assets issued to you for business use
    • Submit all expense reports on time as per SOP

 

Key Relationships

 

Internal: Sales Consultant, Team Leader, and HR

External: Customers, Consumers and Clients

 

Knowledge and Experience

 

Merchandising experience – 12 months experience in an FMCG merchandising environment

Relevant experience in spirits is preferable

 

Education / Professional Qualifications

Required: Grade 12

Beneficial: CWA or WSET

 

Skills and Competencies

  • Good written and verbal communication skills
  • Good listening skills: ability to listen and understand clearly and correctly
  • Good interpersonal skills: ability to interact with people and work with others across all boundaries
  • Good conceptual skills
  • Ability to work with numbers and figures at an intermediate level
  • Ability to face, accept and adapt to change

Our commitment to Diversity & Inclusion:

At Campari Group we believe in building more value together, thus we see diversity in all forms as a source of enrichment. Our employment policies and practices ensure that we are committed to providing equal employment opportunities in all aspects of employment without regard to any individual’s race, religion, creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, sexual orientation, gender identity or characteristics or expression, political affiliation or activity, age, veteran status, citizenship, or any other characteristic protected by law.

 

Note to applicants:

Your application will be assessed based on your abilities, expertise, general knowledge and experience, not because of any confidential, proprietary or trade secret information you may possess. You must not disclose to Campari Group any such information. In the event that you are asked a question that cannot be answered without disclosure of any confidential, proprietary or trade secret information (including from a current or prior employer or their vendors or customers), you must decline to answer the question.

 

Notice to third party agencies:

Please refrain from cold-calling or emailing our executive leadership team or the HR community directly. The Talent Acquisition department manages centralized recruiting operations globally, including the selection and management of external suppliers. Currently, our preferred supplier list is at full capacity. To ensure we have your information on file for future consideration, we kindly request that you complete the online form provided here.

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