On Premise Specialist - Dallas

Campari Group today is a major player in the global branded spirits industry, with a portfolio of over 50 premium and super premium brands, marketed and distributed in over 190 markets around the world, with leading positions in Europe and the Americas.

Headquartered in Milan, Italy, Campari Group owns 22 plants worldwide and has its own distribution network in 22 countries, and employs approximately 4,000 people.

Shares of the parent company Davide Campari - Milano N.V. are listed on the Italian Stock Exchange since 2001. Campari Group is today the sixth-largest player worldwide in the premium spirits industry.

General Description of the Role
The On Premise Channel Specialist is responsible for driving volume growth, awareness and most importantly distribution and visibility across a set of assigned key brands and accounts. Focus is primarily on direct key account management relationship building and selling and is supplemented by Distributor activity coordination.

Mission/Objectives
Drive visibility and distribution of the Campari portfolio in the On Premise channel.

Key Responsibilities and Activities

Key Account Management
• Targets top on premise key accounts, drives distribution and usage of the Campari portfolio, and develops direct relationships with those key accounts.
• Looks for opportunities to expand Campari brand visibility within the on premise channel through menu lists, drink features and special events within the assigned account list/market.
• Develops programs for assigned key accounts to achieve brand presence via menu listing, features and back bar placements and increased profitable growth.
• Follows up with key accounts to ensure activations are executed as planned.
• Provides general reporting of account opportunities, programs, and KPIs (KARMA Management).
• Coordinates with local Campari and Distributor management teams as needed to ensure maximum efficiency.
• Conducts wait staff training and develops incentive programs on a regular basis to ensure that all Campari brands are on the forefront of the staff’s mind within targeted on premise accounts.

Brand Building
• Works in conjunction with Campari’s Field Marketing Management Team to assist with the planning and execution of creative, local events that increase the presence and visibility of all brands within the target market.
• Provides input and feedback to KARMA to support planning and development of the tactical budgets for the upcoming year.
• Schedules tasting events, and menu and cocktail creations in assigned key accounts.
• Monitors and reports competitive supplier, or other volume increasing activity, in assigned key accounts as a means to improve future Campari brand promotions/strategy in the on premise channel and key accounts.
• Works with distributor mixologists on market and brand specific cocktails that drive usage and visibility.

Distributor Management
• Coordinates the execution of orders and agreed to programs in assigned key accounts following the blueprint developed by Campari’s Field Marketing Management team and in conjunction with the Distributor Sales teams.
• Works with key on premise sales representatives from the distributor network to drive distribution, awareness, and trial for priority brands in assigned key accounts (coordinated with Campari’s Field Marketing Management team).
• Conducts periodic meetings with key distributor on premise sales teams to educate and inform about Campari programs and initiatives.

Key Relationships

Internal:
• Field Sales
• Field Marketing Management
• Brand Ambassadors

External:
• Distributor on premise sales teams
• Mixologists
• Key On Premise Decision Makers within Account Universe

Experience Required
• 1 to 3 years of experience in on premise alcoholic beverage sales.
• Experience working in a three-tier distribution market.
• Current and effective in market on premise channel relationship and marketing understanding.

Education / Professional Qualifications
• Bachelor’s Degree required – preferably in Business Administration.

Essential Job Functions
• Ability to travel within assigned territory – generally 3-5 days per week, and able to work weekends and extended workdays – generally 3-5 nights per week visiting accounts.
• Drive to various locations in assigned area to visit 5-7 accounts per day.
• Deliver on premise account development and programming activities in market/key accounts.
• Make in person presentations – communicating verbally information and opportunities within key accounts and assigned geography.
• Must have a motor vehicle that is insured and possess a valid driver’s license.

Skills

Functional
• Sound understanding of in market selling skills in the on premise channel.
• Ability to develop creative brand building programs that drive volume and share growth in key accounts.
• Strong account management and follow-up skills.
• Business financials and experience in managing to a budget.
• Demonstrated ability to develop and maintain effective working relationships with key customers and stakeholders.
• Familiarity with product sales - ability to develop compelling selling stories to grow distribution and volume sales.
• Ability to manage multiple priorities and e4xperience in working with a multi-brand portfolio.
• Results oriented; thrives in a dynamic, fast-paced environment.
• Ability to work independently.

Technical
• Proficient in KARMA, Word, Excel, and PowerPoint required.
• Excellent verbal and written communication skills; strong presentation skills.

Managerial
• Organizational and planning skills.
• Able to work effectively with teams – driving results through others.

Our commitment to Diversity & Inclusion:

At Campari Group we believe in building more value together, thus we see diversity in all forms as a source of enrichment. Our employment policies and practices ensure that we are committed to providing equal employment opportunities in all aspects of employment without regard to any individual’s race, religion, creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, sexual orientation, gender identity or characteristics or expression, political affiliation or activity, age, veteran status, citizenship, or any other characteristic protected by law.

Note to applicants:

Your application will be assessed based on your abilities, expertise, general knowledge and experience, not because of any confidential, proprietary or trade secret information you may possess. You must not disclose to Campari Group any such information. In the event that you are asked a question that cannot be answered without disclosure of any confidential, proprietary or trade secret information (including from a current or prior employer or their vendors or customers), you must decline to answer the question.

Notice to third party agencies:

Please refrain from cold-calling or emailing our executive leadership team or the HR community directly. The Talent Acquisition department manages centralized recruiting operations globally, including the selection and management of external suppliers. Currently, our preferred supplier list is at full capacity. To ensure we have your information on file for future consideration, we kindly request that you complete the online form provided here.