Campari Group today is a major player in the global branded spirits industry, with a portfolio of over 50 premium and super premium brands, marketed and distributed in over 190 markets around the world, with leading positions in Europe and the Americas.

Headquartered in Milan, Italy, Campari Group owns 25 plants worldwide and has its own distribution network in 26 countries, and employs approximately 4,700 people.

Shares of the parent company Davide Campari - Milano N.V. are listed on the Italian Stock Exchange since 2001. Campari Group is today the sixth-largest player worldwide in the premium spirits industry.

CCM Manager – Vodka, Rums, and Scotch

Company: Campari America LLC

Location: New York, Grace Building 

Campari America LLC is seeking an experienced and dynamic CCM Manager responsible for overseeing and driving the brand strategies and commercial operations for our distinguished portfolio of Vodka, Rum, and Scotch categories. This is a pivotal role within our Business Units group, offering the opportunity to lead critical growth initiatives for some of the most iconic spirits in the market.

As CCM Manager, you will play a key role in developing and executing comprehensive category and channel plans that align with the company’s strategic objectives. You will partner closely with cross-functional teams including marketing, sales, finance, and supply chain to ensure seamless execution of brand plans and optimize performance across various markets.

Key Responsibilities

• Develop and implement robust commercial strategies for Vodka, Rums, and Scotch categories to increase market share and profitability.

• Lead detailed category management planning including pricing, assortment, promotional activities, and innovation initiatives tailored to consumer insights and market trends.

• Drive shopper marketing excellence — messaging, retail execution, and activation — to win at the point of purchase.

• Establish strong partnerships with sales teams, providing them with the tools, insights, and support necessary to achieve sales targets and execute go-to-market plans effectively.

• Manage agency relationships across POSM, experiential activations, creative campaigns, and seasonal programming.

• Analyze market data and syndicated performance metrics to identify opportunities and risks, ensuring timely adjustments to strategies.

• Manage brand P&L responsibilities, ensuring alignment with business goals and operating within budget guidelines.

• Collaborate with supply chain and operations to ensure product availability and efficient inventory management.

• Monitor competitive landscape and consumer behavior to anticipate market shifts and contribute to innovation and development projects.

• Drive continuous improvement by implementing best practices in category and commercial management processes.

Qualifications and Skills

• Bachelor’s degree in Business, Marketing, or a related field; advanced degree preferred.

• Minimum of 5 years of experience in US spirits market, with deep understanding of the 3-tier system, selling environment, and regulatory landscape.

• Proven success in shopper marketing, ideally in channel marketing strategy; field or customer marketing backgrounds also considered.

• Diverse marketing experience within spirits (not wine or beer), ideally as a Brand Manager.

• Experience managing agencies and delivering impactful shopper and experiential campaigns.

• Strong background in budget management, marketing operations, and syndicated data analysis.

• Experience with culturally impactful brands, particularly in Rums.

• Excellent interpersonal and communication skills, capable of influencing cross-functional stakeholders.

• Results-oriented with a proactive approach to problem-solving and decision-making.

• Ability to thrive in a fast-paced, dynamic environment with changing priorities.

What We Offer

• Opportunity to lead growth initiatives for globally recognized spirits.

• A collaborative, inclusive workplace culture committed to diversity and professional growth.

• Comprehensive benefits including health, wellness, and retirement plans.

• Access to training and development programs designed to foster career advancement.

This position is based at our New York Grace Building office and requires approximately 60% in‑office presence, providing a vibrant and engaging working environment. Campari America LLC is dedicated to fostering an inclusive workplace where all employees feel valued and empowered to contribute their unique perspectives.

If you are passionate about the beverage spirits industry and eager to take on a leadership role that directly impacts the market success of our Vodka, Rums, and Scotch portfolio, we encourage you to apply.

Compensation and Benefits

The expected base salary for this position ranges from $101,200 to $134,900, reflecting consideration of a wide range of factors including experience and expertise. In addition to a competitive salary, Campari America LLC offers a comprehensive employee benefits package and eligibility for discretionary bonuses, promoting a rewarding and supportive workplace.

Our commitment to Diversity & Inclusion:

At Campari Group we believe in building more value together, thus we see diversity in all forms as a source of enrichment. Our employment policies and practices ensure that we are committed to providing equal employment opportunities in all aspects of employment without regard to any individual’s race, religion, creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, sexual orientation, gender identity or characteristics or expression, political affiliation or activity, age, veteran status, citizenship, or any other characteristic protected by law.

Campari Group believes that fair compensation and equal opportunities are crucial for employees’ well-being, empowerment, and engagement.  Our efforts to ensure fair pay have earned us the Fair Pay Certification by Fair Pay Workplace, an independent organization dedicated to dismantling pay disparities based on gender, race and their intersection.

Note to applicants:

Your application will be assessed based on your abilities, expertise, general knowledge and experience, not because of any confidential, proprietary or trade secret information you may possess. You must not disclose to Campari Group any such information. In the event that you are asked a question that cannot be answered without disclosure of any confidential, proprietary or trade secret information (including from a current or prior employer or their vendors or customers), you must decline to answer the question.

Notice to third party agencies:

Please refrain from cold-calling or emailing our executive leadership team or the HR community directly. The Talent Acquisition department manages centralized recruiting operations globally, including the selection and management of external suppliers. Currently, our preferred supplier list is at full capacity. To ensure we have your information on file for future consideration, we kindly request that you complete the online form provided here.