Business Development Manager - West Midlands

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Role Overview

Campari Group is looking for a Business Development Manager (BDM) to join the Commercial team.

You would be responsible for the consumer’s first experience and interaction with our brands in the Independent Free Trade (IFT). You will also be responsible for brand activation and commercial deals. This role formulates and implements sales plans for the independent on trade in the key cities and territories assigned. Developing the company’s independent on trade accounts to maximise sales revenue and profitability, based on pre-agreed KPI’s.

The position seeks new business opportunities within existing accounts and new account listings for brands distributed by the company.

The successful candidate will report into the Field Sales Manager.

Key Responsibilities and Activities

• Develop Account Sales Plans, based on brand plans, to target accounts that fit each brand’s profile

• Achieve new listings and target Rate of Sale in independent bars, club or restaurants and negotiate contracts where possible.

• Maintain and manage portfolio with regular sales call cycle to achieve menu feature and bar display

• Implement promotional activities and incentives to deliver results agreed with the Field Sales Manager

• Maintain updated database on the portfolio

• Provide feedback on competitor activities and market trends in the independent style bar sector and in target on trade accounts 

• Complete all necessary administrative requirements, including weekly journey plans, monthly reports, customer contact reports in real time

• Deliver world class execution at point of purchase (POP) to deliver a brand experience that sets us apart from the competition in ‘Halo’ accounts/groups

• Control the budget for the region and take this into consideration with current and future proposals to management.

Key Relationships

 Internal Relationships:

• Wider Independent Free Trade team including Business Development Managers covering other territories, Field Sales Manager and Business Unit Manager Independent Free Trade

• Channel & Customer Marketing and Marketing departments

• Route to Market team for volume requirements and forecasting purposes

• Finance department

• Brand Ambassadors

External Relationships:

• Customers such as bar owners, bar managers, operation managers and marketing managers

• Route to Market representatives

• Third party suppliers to collaborate on joint commercial deals

Experience and Skills

• Experience in a Sales / Commercial environment

• Understanding of the on-trade channel

• Dynamic self-starter, highly motivated and eager to achieve success

• Results and profit orientated

• Highly organised and takes a planned approach to work

• Manages own time well

• Displays emotional intelligence in high pressure situations

• Forward looking, focused on continuous improvement in productivity and effectiveness

• Clean driving license

What’s on Offer

• Be part of an inclusive, talented, fun, dynamic, passionate and welcoming team!
• Competitive salary, generous bonus scheme and car allowance
• Private Medical and Dental healthcare available to you and your family at no extra cost
• 25 days holidays, plus bank holidays
• Generous pension scheme where employees contribute 2% and the company contributes 8%
• Enhanced parental leave & pay and access to coaching for new parents
• Fitness allowance to support your mental and physical wellbeing
• Access to a wide range of learning resources including LinkedIn Learning
• Life assurance cover of four times your annual salary
• Learning and Development Opportunities
• Income protection

Our commitment to Diversity & Inclusion:

At Campari Group we believe in building more value together, thus we see diversity in all forms as a source of enrichment. Our employment policies and practices ensure that we are committed to providing equal employment opportunities in all aspects of employment without regard to any individual’s race, religion, creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, sexual orientation, gender identity or characteristics or expression, political affiliation or activity, age, veteran status, citizenship, or any other characteristic protected by law.

Note to applicants:

Your application will be assessed based on your abilities, expertise, general knowledge and experience, not because of any confidential, proprietary or trade secret information you may possess. You must not disclose to Campari Group any such information. In the event that you are asked a question that cannot be answered without disclosure of any confidential, proprietary or trade secret information (including from a current or prior employer or their vendors or customers), you must decline to answer the question.

Notice to third party agencies:

Please refrain from cold-calling or emailing our executive leadership team or the HR community directly. The Talent Acquisition department manages centralized recruiting operations globally, including the selection and management of external suppliers. Currently, our preferred supplier list is at full capacity. To ensure we have your information on file for future consideration, we kindly request that you complete the online form provided here.